Since launching in 2003, WordPress has grown to become the world’s most popular and widely used content management system (CMS). More than 74 million sites use WordPress, publishing new post almost every second.
In its early days, WordPress was a favorite among bloggers. But now, even big businesses are using it in ways beyond blogging including e-commerce, podcasts, and videos.
If you’re looking to update your funeral home website this year with a powerful CMS, use WordPress. If you’re already using it, the following are some compelling reasons why you should continue to use it this 2015 and beyond.
WordPress is FREE and open source
WordPress has always been free, and hopefully it stays that way. The fact that it is free is perhaps not the primary reason why it’s grown to become the most used and most popular CMS out there. WordPress is also open source, which means you can change the source code any way you want to customize your funeral website according to its needs.
Mobile-ready
WordPress websites are mobile ready. They are responsive to the screen size of the user. This is important these days as more and more users access websites via their mobile phones and tablet computers.
SEO-friendly
Search is still a huge factor for using WordPress. WordPress has a framework that allows easy access for search engine spiders. This is important because the easier it is for spiders to crawl a site, the faster it gets data with which to determine its rank in search. And because WordPress sites are mobile responsive, they also rank higher in mobile search.
Powerful features
WordPress is the most easy to use CMS right out of the box. After installation, you can readily use it without having to go through a lot of configuration work. Some of the most important features that a site should have are already pre-installed on WordPress sites.
Extremely flexible and customizable
The words “flexible” and “customizable” best describe WordPress. Whether you’re using WordPress for a blog or an ecommerce site, it offers features and extensions that will allow it to function just the way you want it to. There are thousands of extensions or plugins and themes that WordPress offers, allowing it to meet whatever demands your funeral website may have.
Rock-solid security
The popularity of WordPress has made it a target for theft and other unscrupulous intentions. That’s why WordPress has taken key measures to make the world’s most popular CMS the most safe and secure platform in the world. The people behind WordPress regularly update their website’s security and integrate an automatic update feature.
User-friendly and easy to manage
Another way to describe WordPress is that is extremely user-friendly and easy to manage. Anyone without any background in programming can learn WordPress fast and use it easily, thanks to its intuitive features.
To put things in perspective, when updating WordPress with new content, think of updating your Facebook page with texts and videos. That’s how easy it is to add new content to your WordPress website.
Enjoy unparalleled extensive support
WordPress offers some of the most reliable support features. Having trouble updating your website? You can count on a community of troubleshooters ready to provide you with tips. Unable to access your account? A lot of help can be done in WordPress Forums.
The power of multimedia
With a WordPress funeral home website, you can host a wide range of media to enhance the experience of your site visitors. You can upload images, videos, texts, and audio files. If that intimidates you, WordPress provides features that make it easy for you to upload any type of file, just like uploading a file or two on Facebook or your favorite social media platform.
Easy integration
Whatever platform your funeral home needs to make your business run efficiently online, you can easily integrate it with your WordPress site. You can easily set it up with a sales or lead page that captures client family email addresses using some of today’s most widely used platforms like MailChimp, Aweber, and Infusionsoft.
WordPress is still the best CMS out there, and it just keep getting better. If you’re already using WordPress, continue using it. If not, we can help you set your funeral home up with a WordPress website. Call us at (800) 810-3595 today to learn more.
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