Funeral Results Marketing is the first digital marketing agency dedicated solely to the funeral industry. We specialize in online marketing strategies and tools for funeral homes, cremation businesses, cemeteries and pet cremation businesses.
- Funeral Home Website Development
- Cremation Arrangement Website Development
- Hosting
- SEO
- Google Ads and Pay Per Click
We offer proven online marketing solutions for funeral homes that we can deliver quickly and at very reasonable prices. Please browse our suite of offerings and free educational materials via the navigation bar above.
Jake Johnson

Owner
Jake Johnson has rapidly advanced into senior leadership roles and gained respect throughout the funeral and cemetery industries. He is known as an innovator, change agent and thought leader. Jake’s success is based on his unique ability to identify simple solutions to complex business problems and communicate across all levels of the organization, instilling positive morale, empowerment and employee ownership to drive service excellence. His strong foundation in accounting, financial analysis and EBITDA forecasting is complemented by technology savvy and broad general management qualifications in business development and operations. As President & CEO at Johnson Consulting, Jake provides strategic direction and marketing innovations that laid the groundwork for the company’s rapid growth, gaining recognition as the premiere total solutions provider within the funeral industry. In his former position as Executive Vice President and General Manager at Palm Mortuaries and Cemeteries, he provided key operations leadership to the Palm Cemetery Division. Jake began his career at Keystone Group Holdings (now Dignity Memorial Network) as Associate Director, Corporate Development, where his financial analysis and forecasting expertise was foundational to the firm’s growth. Jake’s educational credentials include a BSBA degree in Management with an emphasis in Accounting and Financial Analysis from Xavier University in Cincinnati, Ohio. Rounding out his financial portfolio, he is a licensed Real Estate Agent and licensed Investment Advisor representative. Jake is also a member-emeritus of the Funeral Service Foundation Board.
Robin Heppell

Founder
When it comes to the topic of infusing funeral marketing with modern technology, no one has given more presentations to National and State funeral-industry associations than Robin Heppell, CFSP. His diverse skills, thorough understanding of Internet marketing, and considerable firsthand experience in marketing funeral services have made him the go-to expert for funeral homes and cremation businesses looking to increase their competitiveness and call volume.
Robin is a fourth-generation funeral director, a Certified Funeral Service Practitioner (CFSP), and a Certified Celebrant. He is also the founder of Funeral Boardroom, a consulting firm based in Victoria, British Columbia, which equips death care professionals with the latest tools and technology to improve their processes when providing funeral services.
Sarah Dodson

Program Manager
Sarah joined the Funeral Results Marketing team as a skilled program manager with nearly twenty years of exemplary service in diverse project management roles. She has an aptitude for proactively assessing and communicating client needs, while utilizing her knowledge and experience to lead our IT team and successfully manage a myriad of projects. When not busy with work, you can find her walking her dogs, enjoying time with family, or channeling her creative side into various art pieces.
Jacqueline Hodge

Executive Director of Revenue Operations
Jacqueline is a life-long learner who has a passion for achieving results through collaboration and teamwork. She joins Johnson Consulting Group with a unique blend of sales, marketing, and business development expertise within pharmaceuticals, healthcare/hospital administration, and predictive analytics that sets the stage for her role in Revenue Operations.
She brings to Johnson Consulting Group over 25 years of leadership and achievement for driving sales & marketing performance, business development, operations optimization, strategic partnerships, and complex process management. Jacqueline’s education includes a Master’s degree in Business Administration from the University of Phoenix, Bachelor of Science in Biology from Murray State University and is a certified Medical Technologist.
Raised on a farm in Kentucky, she learned at a young age that hard work and dedication pay off. Jacqueline and her husband have 3 daughters, 6 grandchildren, and loves Australian Shepherds. She enjoys scuba diving, kayaking, and hosting the Hodge Annual Cornhole Tournament every October (14 years & going strong!).
Michaela O’Leary

Marketing Coordinator
Originally from North Dakota, Michaela O’Leary joins the Johnson Consulting Group with a Bachelor’s Degree in Marketing and a minor in Business Communications from Arizona State University. Michaela has previous internal operations and agency experience in the B2B space, and brings her passion for all things Marketing and Operations to the team! Michaela enjoys new challenges and acquiring new skills. When she is not working, Michaela enjoys trying new foods, hiking with her dog, and hanging out with friends.
Claire Pritchard

Marketing & Communications Manager
Claire joins the Johnson Consulting Group as the Marketing & Communications Manager. She earned her Bachelor’s Degree in Journalism and Mass Communications, with an emphasis in Advertising and Public Relations, from the University of Nebraska at Lincoln. Claire has both corporate and agency experience in the B2B and B2C space and brings her passion and expertise in marketing to the JCG team. As a dog mom of two, Claire is also a fitness instructor, foodie, and can usually be found on top of Camelback Mountain.
Madison Wagner

Digital Marketing Specialist
Originally from Pennsylvania, Madison Wagner joins the Johnson Consulting Group with a Bachelor’s Degree in Broadcasting and Streaming Media from Champlain College in Burlington Vermont. During her time in college she discovered a new passion when she had the opportunity to utilize her production skills for a marketing purpose. Now Madison has 3 years of marketing experience and a Master’s of Science in Digital Audience Strategy from Arizona State University.
Tina Domingo
Project Manager
Arni Cinco
Senior Web Developer
Jefferson Cabiles
Junior Web Developer
Jonathan Degayo
Junior Web Developer
Colwyn Labiyo
Graphics Designer
Aureswin Siaron
Video Editor